Eolis International Group (EIG) assists organizations and individual clients whose special accomplishments and controversial activities place them in the spotlight for broadcast and print coverage. Nowhere does expert people reading skill serve a more productive purpose than in an interview with a reporter.

EIG consultants help clients to negotiate deals with public relations firms, publicists, agents and business managers and offer coaching for specialized talent and leaders in developing sophisticated expertise in media interviews and dissemination of public messages. In addition, EIG provides specialized counseling for media crisis management.

A key component of people reading prowess is the PEP Principle; probe, evaluate and perform accordingly. EIG communications advisors enlighten clients on how interview a reporter before he interviews you. Another element of people reading that can make all the difference in the treatment of a crisis or a home run is lodged in the facility to shake up the dynamics of a reporter's mindset.

EIG professionals offer savvy techniques for changing the focus of the spotlight on them. More than a client's representatives (EIG included), it is the target of the media with expert people reading skill that maximizes the serious prospect of reversing a planned negative story into an even-handed presentation or a "critical analysis" into more positive material.

EIG is committed to teaching this skill so as to empower the client with an ability to customize his own people reading tactics for the specific circumstance. If you are caught between a rock and a hard place or want to assure your opportunity for the most favorable exposure with print and broadcast press EIG can help you navigate through the process more wisely with elevated people reading skill for issues such as the ones that follow and more:

Should I accept or decline an interview?

Can I kill an article before it is written?

Is this medium worthwhile?

How can I encourage this reporter to be good for me?

Should I interview with a reporter who is poised to do a hatchet job, no matter what?

Can I change the mind of a skeptical reporter?

When will I face the most difficult question from a reporter?

How do I recover from bad press?

Call or write to Wendeen Eolis at Eolis International Group to discuss opportunities for one-on-one media management advisory services.